The challenge was clear: create an experience that felt as smart and seamless as the product itself. Google Assistant needed to be more than just a feature—it had to be felt, seen, and remembered. The goal was to create something immersive, shareable, and fully aligned with the brand’s tone of helpfulness, intelligence, and whimsy. The team at BRMG was tasked with engineering a moment that would break through the noise of the trade show floor.
Our solution was a vibrant, motion-synced video wall that responded to sound and music with stunning visuals. The installation featured a collection of colorful, abstract scenes that moved in harmony with the audio cues, giving attendees a visual experience that felt alive. The display didn’t just tell a story—it invited participants into it, evoking the ease and delight of using Google Assistant in everyday life. From initial concept to on-site coordination, our team handled creative execution, technical buildout, and real-time tuning with precision.
The installation quickly became one of the major draws at CES. Attendees lingered, took photos, and engaged with the experience—turning what could have been a passive demo into an active brand moment. The visual wall not only drew crowds, but it amplified social buzz, with images and videos of the booth appearing across social platforms and media coverage throughout the event. It was a reminder that great tech needs great storytelling, and that BRMG knows how to make both sing.
Key Takeaway: BRMG doesn’t just build booths—we build brand moments. At CES, we helped Google take an invisible technology and make it tangible, emotional, and unforgettable. Our team’s ability to blend creative, technical, and experiential expertise proved that with the right partner, even the most complex ideas can become show-stopping experiences.
